The creation of these Professional Standards of Practice was very significant for several reasons. The application of these standards is a distinguishing feature of the Institute of Advanced Financial Planners and its professional designation R.F.P. (Registered Financial Planner). The IAFP Professional Standards of Practice together with the IAFP Code of Professional Ethics also provide the foundation for an R.F.P. (Registered Financial Planner) to provide a comprehensive and integrated approach to financial planning.
Two main goals are achieved by implementation of these Professional Standards of Practice. The first is to protect the public with an assurance of the quality and scope of knowledge offered by Professional Members. The second is to recognize a group of practitioners committed to professionalism and quality. Hence, the extent to which the objectives pursued through these standards are met will be measured on several levels. Success will be based, above all, on the practical application of these standards by the IAFP. However, these standards must become a tool, not only for our Professional Members, but also for other financial planning professionals.
These Professional Standards of Practice became effective as voluntary guidelines for November and December of 2003, during a period of review. On January 1, 2004, they became mandatory for use by all R.F.P.s through self-assessment. On January 1, 2005, the Professional Standards of Practice became mandatory and subject to periodic self-audit by the member. The IAFP Professional Standards of Practice together with the IAFP Code of Ethics form the benchmark to which a member would be held accountable in the event the IAFP receives a complaint concerning the member's conduct.
We acknowledge proudly that this document owes a great deal to the work of many R.F.P.s in the past.
There are essentially three basic components of Professional Standards of Practice. These are:
The term “comprehensive financial planning” is one of the IAFP's core values, embedded in its purpose and enshrined in its by-laws.
Comprehensive financial planning is a process defined by the Professional Standards of Practice for R.F.P.s. This process does not necessarily require the completion of a comprehensive financial plan during each financial planning engagement.
To ensure Registered Financial Planners are always acting in the client's best interest, each R.F.P. must take all relevant personal and financial data, goals and concerns into consideration. An R.F.P. may provide a modular planning service during a particular financial planning engagement, as long as the written plan is prepared within the context of comprehensive fact-finding. In other words, a written plan which does not contain all subject areas of a comprehensive financial plan report must still identify and inform the client of any other issue of concern that should be dealt with by the client which has come to the attention of the R.F.P. while reviewing the facts of the case.
The R.F.P. (Registered Financial Planner) is the professional designation granted by the Institute of Advanced Financial Planners (IAFP) to practitioners who bring a comprehensive and integrated vision to all aspects of an individual’s financial situation. The R.F.P.’s goal is to advise clients on how to make optimum use of resources in order to reach their financial and personal objectives.
Using his or her management expertise and experience, as well as working together with appropriate specialists, the R.F.P. operates within a structured and continuous process. As professionals governed by the Institute of Advanced Financial Planners, R.F.P.s adhere to a Code of Professional Ethics and Professional Standards of Practice that ensure quality and integrity.
All Professional Members who hold the designation R.F.P. of the Institute of Advanced Financial Planners are subject to the Professional Standards of Practice contained in this document. This compliance covers the actions of the Professional Member and employees or contractors under his or her direct supervision in working with clients.
The IAFP Code of Professional Ethics (“the Code”) governs the conduct of all Members.
The Professional Standards of Practice are intended to supplement the Code with practice guidance for the R.F.P. R.F.P.s must comply with the standards as appropriate, or be subject to disciplinary procedures.
For members of the Institute of Advanced Financial Planners, the practice of financial planning in accordance with the Professional Standards of Practice includes recommendations and advice relating to the purchase or sale of specific financial products.
The exception to this will be in a situation where a planner does not establish a financial planning relationship (meaning a relationship of advice-giver and advice-receiver) with a consumer of investment products, which fact is acknowledged by the consumer at the very beginning of the relationship, in a form acceptable to the IAFP. This is a case where the relationship is established only to facilitate the purchase of a financial product, and no other advice is offered.
The purpose of this exclusion is to allow commission-based planners to facilitate brokerage business. However, once a financial planning relationship is established, or a client reasonably perceives that it is, these standards apply. In the absence of documentation to the contrary signed by the client at the point of initial engagement, it will be deemed that a financial planning relationship existed. Once such a relationship exists, it will be deemed to exist as long as that planner provides services or products to this client, and these Professional Standards of Practice will apply to all dealings with that client.
All Professional Members are expected to know, understand and follow the IAFP Code of Professional Ethics at all times. R.F.P.s must be conversant with the Canons and Tenets of the Code of Professional Ethics as they apply to each step of the financial planning process and each area of these standards.
Defining the scope of a personal financial planning engagement - or identifying the topics covered and the work to be performed - can generally be done a short time after the first meeting with the client. In some cases, a preliminary review of the documents and information provided will be required first.
An engagement and disclosure of compensation letter should be prepared for each financial planning assignment and should be signed before any formal work begins. A new letter of engagement should be prepared whenever there is a material change in the nature or scope of engagement. The purpose of this letter is to communicate clearly with the client, documenting the services that will be provided and disclosing all sources of compensation. It serves to protect both the client and the R.F.P.
The letter of engagement must:
Define the nature and scope of the engagement and the planner’s mandate, specifying areas included and omitted. Note that if all areas are included, the plan is ‘comprehensive’ in nature; but if any area is mutually agreed to be omitted then the plan will be ‘modular’. These broad subject areas include:
Disclose, in a separate paragraph:
Not all personal financial planning engagements are comprehensive. Some engagements have a limited scope and deal with only one or selected topics of personal financial planning. The planner should prepare a letter of engagement complying with the requirements outlined above for each modular plan, covering one or selected topics of financial planning.
It is recognized that the scope or terms of the engagement may be changed after the engagement letter is signed, and that the subject areas of the mandate will have different priorities and time requirements to be addressed. In such cases, a supplemental or amended letter should be prepared.
In all cases, the R.F.P. is required to fulfill the undertakings made in the Letter of Engagement and Disclosure unless the consumer terminates the engagement prior to completion or the consumer does not disclose to the R.F.P. necessary and requested information to enable completion of the undertakings to which the R.F.P. committed.
Information collection is an essential part of all personal financial planning engagements. This process will determine if personal financial planning services will meet the client needs and if sufficient data will be available to complete the assignment. It will also allow the financial planner to determine if he or she is willing and able to proceed given the particular circumstances.
Determining the client’s financial objectives is an important phase of all financial planning engagements. In addition to discussions with the client to identify their personal goals, collection of data allows the planner to determine other needs of which the client may not be aware. Hence, data collection, both oral and written, is the first step of a financial plan. It is important to be thorough in this stage, and full cooperation of the client is essential. Any limitations encountered must be resolved or the resulting implications must clearly be stated in the written plan. [Ref: COE Canon 6 & Tenets]
Collecting quantitative data such as assets, liabilities, expenses and income, is the first step in the process of gathering information about the client. Quantitative data will include information about assets and liabilities, categorized by type; income and expenses, both current, future, recurring and unusual; related cash flow data; income taxes; and insurance coverage. This data is essential to assess the client’s financial situation. Quantitative data also serves as a basis for a number of analyses that the planner will be conducting later.
It is equally important to collect qualitative data. This data reflects the client’s aspirations, desires, needs and fears in the context of priority and is vital for the development of a relevant and detailed financial plan. This information is organized, clarified and confirmed in Step 2.
A few examples of typical qualitative data that may be required include:
The planner should also try to obtain copies of the client’s important documents, such as:
The volume of information required varies according to the scope of the engagement. It can extend to all aspects of the client’s financial activities or be limited to specific aspects only (as in modular planning).
Once all relevant information has been collected, the next step is to perform a number of preliminary analyses and estimates. These analyses depending on the terms of the engagement may include but not be limited to the following items:
The planner completes the data gathering process by requesting any missing information noted in the preliminary assessment.
At this point, the planner may:
at the planner’s discretion. Some clients may wish to change their objectives or modify their priorities after having reviewed the results of the preliminary assessments.
When significant changes must be made to the scope of the engagement, a meeting with the client is essential to agree upon changes to the Letter of Engagement and Disclosure, and any adjustment to service fees that may result.
At this stage, it is critical that both the client and planner have a good understanding of the client’s circumstances and financial planning goals. If the planner has reason to believe that the client’s perception of the situation is materially different than the reality, it is recommended that the planner outline these differences to the client before proceeding.
Defining the client’s financial objectives is an important phase of all financial planning engagements. The financial plan is a guide to help enable the client to reach his or her stated and recorded goals. The planner must therefore identify and confirm these goals and, in some cases, help the client define relevant and realistic objectives. He or she must also help the client translate vague projects into clear and definite financial objectives. To define the scope of the planner’s work, it is important that the client’s objectives be well documented. This information will also serve to measure progress in future reviews, as the client’s financial circumstances and attitudes change. [Ref: COE Canon 6 & Tenets]
A detailed assessment and analysis of the client’s resources in the context of the client’s goals is a fundamental part of the engagement. The purpose of this assessment is to present preliminary recommendations for each topic and identify obstacles that might prevent effective resolution to stated problems. The extent of the analysis may be limited by the Letter of Engagement and Disclosure in which has been stated the areas of financial planning on which there has been mutual agreement the R.F.P. will analyze and comment on. During the analysis other areas of concern may come to the attention of the R.F.P. and these may at the discretion of the R.F.P. be mentioned briefly in the financial planning report as areas that should be explored further. [Ref: COE Canon 4; Canon 6]
The areas covered in a comprehensive financial plan will typically include:
The development of final recommendations will follow after consultation with the client to review how client resources should be allocated to achieve his or her objectives. If the client’s financial resources are inadequate to implement preliminary recommendations, the planner must work with the client to revise his or her financial objectives. This process implies that certain preliminary recommendations must be dropped, deferred or changed, depending on the client’s priorities and financial resources.
The financial planner should seek appropriate assistance from other consultants when developing recommendations related to topics outside his or her area of expertise. A comprehensive plan should not exclude areas because they are outside the planner’s expertise, unless defined as such in the Letter of Engagement and Disclosure; outside advice should be obtained (with the client’s permission to release any needed confidential information). The planner’s professional responsibility is to identify areas that need attention, provide advice within the planner’s range of expertise (only), and then coordinate the advice or referral to other professionals and specialists.
Both modular and comprehensive plans will often require working with other consultants. [Ref: COE Tenet 4.1; Tenet 2.3]
The financial planner should present a written report to his or her client, whether it is a comprehensive or modular/segmented financial plan. A written report is also recommended, but not required, for ad hoc consultations, as defined later.
A well-written personal financial planning report describes accurately the planning parameters and provides the client with a clear, precise and personalized action plan. Within established professional standards, planners have the flexibility to present their personal financial planning report in the form they choose. A comprehensive or modular financial plan can consist of a series of reports over time. Recommendations must be presented in a way that the client will understand how they achieve the stated goals, allowing the client to evaluate alternatives and make appropriate decisions. [Ref: COE Canon 1 & Tenets; Tenet 3.1; Canon 4 & Tenet 4.3; Canon 5 & Tenets; Canon 8 & Tenets 8.2, 8.3]
The purpose of a personal financial planning report is:
The personal financial planning report must include the name of the consultants from whom the planner sought assistance to develop recommendations related to topics outside his or her area of expertise. [Ref: COE Tenet 4.1]
A review and approval process should be included in the report production stage. This will document that the report complies with the financial planning firm’s policies and ensure that all steps of the process developed by the firm have been followed in preparing the report. If the R.F.P. is a sole proprietor or if the R.F.P. is a member of a financial planning firm where the member has no control over the administrative processes of the firm, it may be the R.F.P. alone who will have the responsibility to perform this quality control process. [Ref: Canon 6 & Tenets]
The following questions should be asked as part of the quality control process:
Presenting the plan to the client is a vital step in the personal financial planning process. The plan should always be either presented, or subsequently reviewed, in person. This way, the planner can explain to the client the process leading to his or her recommendations and help the client understand the content of the report.
The report should be concise and at the same time contain the essential elements required to inform the client, generate interest and motivate action. The report must include the following 7 formatting elements:
Not all personal financial planning engagements are comprehensive. Some engagements have a limited scope and deal with only one or selected topics of financial planning in accordance with the terms of the mutually agreed Letter of Engagement and Disclosure. Within the scope of a specific engagement, the planner must produce a report satisfying the same “required elements” as a comprehensive report, but covering the selected subject areas only.
There may be isolated exceptions to this, where clients specify that they do not wish to pay a fee to have a document written where the topic is simple for them to understand. In this case, it is recommended that the planner use discretion, provide a written report in any situation where the client may misunderstand, and document exceptions by clear notes or dictation to file. [Ref: COE Tenet 5.2]
One of the R.F.P.’s responsibilities towards the client is to help the client implement his or her decisions, based on the recommendations set out in the written report. Indeed, a plan is of little or no use without implementation. To fulfill this responsibility, the R.F.P. must prepare and present to the client an implementation (action) plan and follow-up plan covering the following items:
In the implementation phase, an R.F.P. may be recommending and implementing (selling) investments, insurance or other products to a consumer. In accordance with the requirements of the Letter of Engagement and Disclosure, R.F.P.s who are licensed to sell any product must disclose to a consumer at the time of making any specific product recommendation, all material immediate and potential costs and risks to the consumer if the R.F.P. were to implement the plan and place the product. There is no requirement that an R.F.P. disclose his or her amount of expected remuneration from the sale of a product at the time of recommending or implementing the product recommendation.
Specifically:
For an in-depth discussion of required disclosure at the time an insurance product is specifically recommended by an R.F.P. who is licensed to sell the product, see the Appendix: “Required Disclosure When Recommending an Insurance Product”.
If a numerical insurance illustration is shown to the consumer during the solicitation of a specific insurance product, the identical illustration must be provided in a printed format to the consumer no later than the date on which the insurance contract is delivered. If during the underwriting and policy issue process any aspect of the initially illustrated plan has been altered by the issuing insurance company, such as coverage amount, coverage period, riders, premium, premium period, cash withdrawals or suggested interest rate assumptions, the R.F.P. shall provide the consumer with an amended illustration reflecting the changes and explain them.
Illustrations depicting a particular financial planning concept or strategy are usually of an abbreviated nature and thus to provide adequate disclosure must be accompanied by a complete illustration of the specific policy depicted in the concept illustration, using identical assumptions as used in the creation of the concept illustration. Assumptions will include age, gender, risk class (preferred risk, standard or rated), smoker status, premium payment mode, out of pocket cost versus policy self-funding, asset allocation and interest rate for universal life, assumed dividend level (primary or reduced) for participating whole life insurance, and tax rate.
Use of software endorsed by any of the head offices of Canadian life insurance companies is encouraged if illustrations produced using such software are configured by the R.F.P. to provide at least the disclosure stated above. Usually illustrations produced by insurance company approved software will satisfy all of the above listed disclosure requirements.
The IAFP strongly discourages the creation by the R.F.P. of customized spreadsheet illustrations unless such an illustration has been reviewed and approved by an authorized representative of the life insurance company whose insurance policy is being illustrated by the R.F.P. Often such “home grown” illustrations contain mathematical errors and lack necessary disclosures and disclaimers. A “home grown” unauthorized insurance illustration may also be prohibited by the affected insurance company.
The essential principle of disclosure is transparency. Based on the premise that the goal is to make available to the consumer sufficient information to make an informed decision whether to apply for the specifically recommended product or service, R.F.P.s must make every effort to ensure that consumers actually understand the following two components:
There is no requirement that an R.F.P. disclose at any time his or her expected remuneration from the sale of a specific product.
[Ref: Canon 1 & Tenets; Canon 3 & Tenet; Tenet 4.3; Canon 5 & Tenets; Canon 6 & Tenets]Financial planning is an ongoing process. The financial plan must obviously be based on the client’s financial position at a given date, but personal circumstances, goals and the financial environment will change. (Changes can happen even before the final written report is presented.) This is why it is necessary to conduct periodic follow-up and updates to the plan.
The role of the financial planner is to make every effort to ensure that clients reach their goals. Planners must use their professional judgment in determining the frequency, scope and detail of contact to maximize the achievement of those goals, giving consideration to practical concerns, such as affordability.
The purpose of these periodic meetings is to identify any event or circumstance that can have an impact on the client’s financial plan, and recommend changes to the plan as necessary.
In the case of an ongoing relationship, the R.F.P. needs to maintain an updated file and should prepare an updated balance sheet every 1 to 3 years.
While it is not required to go through the full Six-Step process with an ongoing client in the same level of detail, and a written report may not be warranted, the R.F.P. will be required to maintain dictation or notes as to the level and scope of the ongoing involvement with each client.
As a minimum, the R.F.P. should hold an annual meeting or conference with the clients to review their circumstances, changes, current focus and react to their needs. It is recognized that the time frame of such reviews will depend on client needs and requirements, and the nature of the engagement.
[Ref: Canon 4; Canon 6 & Tenet 6.1; Canon 9 & Tenet]
For each broad subject area of the financial plan, many client issues and solutions are similar. Commonly encountered needs and goals, typical standards of analysis, and generally utilized strategies and implementation practices are reviewed here. In-depth analysis of individual financial products and issues of compliance with respect to their purchase and sale is beyond the purview of these guidelines.
This information is intended to be used as a guide to the planner, and does not exclude other topics of interest to a specific client.
The Professional Member is expected to exercise judgment in determining which areas of financial planning should be addressed on behalf of a given client subject to the mutual agreement with the client or prospective client as recorded in the Letter of Engagement and Disclosure. [Ref: Canon 1 & Tenets; Canon 4 & Tenets]
At a minimum, the following areas must be reviewed in any comprehensive financial plan, except under exceptional circumstances:
In a modular planning engagement, it is recommended that the Letter of Engagement and Disclosure specifically mention any financial planning subject areas that are being excluded.
Within a personal financial planning engagement, the objective of cash and debt planning is to ensure the client has sufficient funds to meet everyday household expenses, to establish an emergency fund to handle contingencies, to minimize unproductive assets and to establish or increase savings capacity.
At step two in the financial planning process (establish client goals, priorities and concerns), the planner should have identified, confirmed and documented the objectives related to cash and debt planning. These are generally expressed as follows:
Note that not all clients require assistance with debt and cash management.
Where there is any possibility that better cash flow management can improve the client situation, the detailed analysis of cash and debt planning should include, where relevant, the following procedures in order to meet the minimum standards required:
The strategy and implementation practices generally utilized for the development of cash and debt planning recommendations are related to the following items:
The objective of income tax planning is to minimize the tax burden of the client. This exercise is an integral part of each application area of financial planning. It is important to consider the frequent changes made to tax law because of the possible effect on related analysis and recommendations.
At step two in the financial planning process (establish client goals, priorities and concerns), the planner should have identified, confirmed and documented the objectives related to income tax planning. These are generally expressed as follows:
The detailed analysis of income tax planning must include the following procedures in order to meet the minimum standards required:
The strategy and implementation practices generally utilized for the development of recommendations for income tax planning are related to the following items:
Closely held corporations
Salary versus dividends
Income splitting
R.F.P.s are expected to be conversant and current with these and other techniques, but to solicit the opinions and assistance of tax specialists in any area or phase of implementation for which their expertise is not at a sufficient level. This is consistent with Tenet 4.1 of the Code of Professional Ethics, which states that a planner “can and should discuss matters having legal, accounting or taxation ramifications”, but, as limited by Canon 4, “provide advice only on matters within their competence.”
Investment planning can be a complex and challenging task, in view of the intricacy of modern portfolio theory and the variety of investment vehicles available. A number of factors, such as inflation, interest rates, government regulations (including tax legislation) and economic indicators also change constantly and need to be considered.
At step two in the financial planning process (establish client goals, priorities and concerns), the planner should have identified, confirmed and documented the objectives of investment planning. These are generally expressed as follows:
The detailed analysis of investment planning must include the following procedures in order to meet the minimum standards required:
The strategy and implementation practices generally utilized for the development of recommendations for investment planning are related to the following items:
Hedging
Minimum hold period for stock investments
The objective of this section of the plan is to sensitize the client to the importance of a current action plan in order to realize retirement and financial independence objectives. This exercise is influenced by several important factors such as the age of the client, available resources, ability to save, economic factors, life expectancy and the age at which the client wishes to be financially independent.
At step two in the financial planning process (establish client goals, priorities and concerns), the planner should have identified, confirmed and documented the objectives of retirement and financial independence planning. These client desires or goals are generally expressed as follows; a desire to:
The detailed analysis of retirement and financial independence planning should include the following procedures in order to meet the minimum standards required:
The strategy and implementation practices generally utilized for the development of recommendations for retirement and financial independence planning are related to the following items:
All potential risks such as cash flow problems, death, disability, critical illness, health care costs, property losses, personal liability claims, etc. should be taken into account in the detailed financial planning process. The objective is to evaluate each of the risks and to determine to what extent the risk can and should be transferred (purchase of insurance) or avoided (creditor proofing, asset sale or off-shore and trust strategies).
At step two in the financial planning process (establish client goals, priorities and concerns), the planner should have identified, confirmed and documented the objectives related to risk planning. These are generally expressed as follows:
The detailed analysis of insurance and risk planning must include the following procedures in order to meet the minimum standards required:
In all cases, educating clients objectively as to their options and product characteristics is expected. The strategy and implementation practices generally utilized for the development of insurance and risk planning recommendations are related to the following items:
Risk related to death and life insurance:
Risk related to disability:
Risk related to property loss or damage and liability:
Risk related to long term care and critical illness needs:
The purpose of estate planning is to ensure that the client’s estate is preserved and distributed in accordance with the client’s wishes, in the most efficient and effective manner.
Estate planning often relies on the expertise of outside professionals, with the expressed permission of the client. The financial planner must not attempt to deal with areas outside his expertise and thus should take on the role of helping the clients develop their objectives and ideals, help them become aware of their options and then coordinating the estate planning process.
At step two of the financial planning process (establish client goals, priorities and concerns), the planner should have identified, confirmed and documented the client’s objectives of estate planning. These client objectives or desires are often expressed as follows:
The detailed analysis of estate planning must include the following procedures in order to meet the minimum standards required:
The strategy and implementation practices generally utilized for the development of recommendations for estate planning are related to the following items:
Some clients do not require a formal comprehensive or modular plan covering one or selected topics of personal financial planning. Thus, the R.F.P. is often called upon to answer an immediate and specific need of a client through an oral or written consulting engagement.
An oral consultation may be unstructured and can be limited to oral advice relating to financial matters. While this type of consultation may not be considered modular financial planning, the R.F.P. is required, as much as possible, to be aware of the objectives and circumstances of the client in order to provide contextual professional advice. R.F.P.s are cautioned to provide appropriate disclaimers and warnings that the advice may not be appropriate if incomplete information has been provided. All oral consultations should be covered ideally by a follow up letter to the client, if possible, or at least with appropriate dictation and notes to a file.
A written consultation is limited to advice relating to financial matters that do not require modular planning because they are limited to a specific question that requires timely intervention due to urgency or a deadline. However, when engaged in a written consultation, the R.F.P. must comply with the following procedures:
Although ad hoc consultations often refer to topics discussed within a financial plan, this type of engagement does not require the compliance with the Six-Step Financial Planning Process as presented in this Guide. However, as with comprehensive or modular planning, a consultation represents a professional act, and as such it must be performed with the same professionalism, the same competency, the same diligence, and the same integrity as a comprehensive or modular plan.
Last updated: 21 Jul 2019 11:45 PM
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